Witch City Guide to Salem in October: Magic And Mystery Awaits
Salem in October is a magical place full of spooky vibes, the occult, and ghost tours galore.
The dark history of the town and its involvement (and creation) in the infamous witch trials make Salem in October a pilgrimage for people from everywhere.
There are few places in the world a witch can visit and feel like she belongs, so if you’re a witch, welcome, sister!
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Tips for Visiting Salem in October
I do have a few tips for those of you brave enough to visit Salem in October (it’s beautiful in the summer too, though too much snow for me personally in the winter).
This is the most unique and overwhelming time to take a trip to Salem. In the month of October, over 500,000 people will visit this tiny town.
And I’m serious when I say it’s small.
You can probably walk from one side to the other in 30-45 minutes.
So that means that Salem in October is PACKED – but that doesn’t mean it doesn’t have to be fun. It’s not like a trip to Disney in the middle of summer when it’s 110 heat index out.
No, no, no.
Salem in October is cool and mysterious.
Everything from the weather to the black houses and pumpkins lining every stoop is just perfect.
A Few Tips For Those Weary To Visiting Salem In October
EMBRACE YOUR INNER WITCH.
We’ve all got a witchy side deep down in there, so bring it out and let it unwind. Pack your best blacks and get ready to feel spooky. Salem has a vibe unlike any other town I’ve ever visited, and if you learn to love the unique, you’re going to be enamored.
EXPECT PEOPLE TO BE IN COSTUME EVERYWHERE
Even the first weekend of October, people in the bars, on the streets, and at dinner were dressed up. Kids, adults, shopkeepers, uber drivers, you name it, someone in the area had a costume on. Not only that but if someone wasn’t dressed up, they were probably dressed in all black. More people than not had on a witch’s hat.
FOR MEN AND WOMEN ALIKE, THE WITCH HAT IS AN ACCESSORY FOR ALL
It is AWESOME.
If you’re not into wearing a witch hat but still want to fit in, I totally recommend getting a cute trendy hat like this one from Amazon – it’s under $20 and I wore it basically the entire weekend.
BOOK YOUR STAY EARLY
I definitely recommend booking things before you arrive, as it can get very busy in Salem in October, especially as you draw closer to Halloween.
We almost were unable to book a ghost tour because so many were sold out. We finally scored one after the fifth attempt at booking during dinner, but I would have been pretty upset if we didn’t make it!
Viatour has some great options for history and ghost tours!
Obsessed with Fall? Check out these other autumn blogs to fulfill all your fall needs!
Best New England Fall Foliage Tours
Autumn Home Decor – 2022
Fall Fashion Finds for Under 20$ – 2019
Fave Fall Fashion Finds – 2021!
Where To Stay In Salem In October
I’ll be honest with you, Massachusetts packs a punch when it comes to accommodation – and it ain’t cheap.
What I got for an entire three-night stay in the French Quarter of New Orleans cost me about 1 night in Salem.
And I stayed in Marblehead.
That being said, prices were definitely higher because of October. Halloween is the peak season for them, so be prepared to pay a little more if you want to camp right downtown.
If you are renting a car (which I totally recommend you do unless you are staying downtown Salem and can walk everywhere) then you should opt to stay in Marblehead or Danvers.
The drive is literally 7-12 minutes if traffic is fine (on a Saturday night, it won’t be). If you plan on drinking, the Ubers were very reasonable and cost us around $12 to get downtown from our Marblehead accommodation.
The Hawthorne Hotel
Nestled in the heart of Salem, MA, the Hawthorne Hotel stands as a beacon of history and hospitality. Known for its elegant charm and rumored to host a few friendly ghosts, this iconic hotel offers guests a truly unique stay amidst the rich tapestry of Witch City’s storied past and vibrant present.
The Hawthorne Hotel is surrounded by the city’s most famed attractions, making it a prime base for exploration. Just a short stroll away, guests can discover the hauntingly beautiful Salem Witch Trials Memorial, the historic House of the Seven Gables, and the insightful Salem Witch Museum.
The hotel’s proximity to Salem Common offers a tranquil escape, while the bustling waterfront and Peabody Essex Museum provide cultural and scenic delights. This iconic hotel places visitors at the crossroads of Salem’s rich historical tapestry and its lively contemporary scene.
Set in the enchanting city of Salem, MA, The Salem Inn offers a cozy retreat steeped in history and charm. Comprising three historic homes, this boutique inn captivates all with its blend of antique elegance and modern comfort, providing a serene escape within walking distance of Salem’s famed attractions and mystical allure.
Just steps from the Salem Inn, the cobblestone streets of Salem beckon, leading guests to an array of captivating landmarks. The Witch House, Salem Witch Museum, and the Peabody Essex Museum offer deep dives into the rich history and culture of the area.
Meanwhile, the Salem Maritime National Historic Site and the bewitching waterfront offer scenic beauty and a glimpse into Salem’s seafaring past, making the inn’s location ideal for explorers eager to immerse themselves in the city’s unique blend of history, mystery, and natural beauty.
The Hotel Salem, nestled in the heart of Salem, MA, offers a chic and contemporary retreat amidst the historic charm of Witch City. This boutique hotel, housed in a former department store, boasts sleek, modern rooms and a rooftop bar with stunning views, providing a stylish base for exploring Salem’s legendary attractions.
Located on bustling Essex Street, The Hotel Salem is steps away from the vibrant heart of Salem’s historical and cultural attractions. Guests can easily visit the Salem Witch Museum, the Peabody Essex Museum, and the iconic Witch House.
The nearby Essex Street Pedestrian Mall offers unique shopping and dining experiences, while the bewitching waterfront and Salem Willows Park are just a short walk away, blending Salem’s maritime heritage with its witch trial lore for an unforgettable visit.
Protect Yourself With Travel Insurance
In light of the state of the world over the last couple of years – it’s needless to say that travel insurance has never been more important.
The only partner I personally recommend is Travel Insured International – with their Cancel for Any Reason and Optional Bed Rest Add-On.
Have a lot of trips planned? Purchase their yearly travel insurance for the peace of mind you’re always covered.
Or, if you’re looking to stay with a local you always have my favorite options, VRBO, Homeaway (lots of pet-friendly options), and Airbnb.
If you sign up for Airbnb using THIS LINK you get $40 off your first stay!
Things To Do In Salem In October
There are tons of things to do in Salem in October and the surrounding areas. Here are some of my favorites.
Start at the Salem Visitor’s Center
I recommend starting off in the Visitor’s Center where you can get a free booklet of all the activities happening each night in Salem as endorsed by the city! It might not be things you exactly want to do, but it does kind of give you an idea of what is going on in the town.
We found a few things that were a lot of fun to do in that booklet! If we had not stopped by we would have had no idea of a local school fundraiser at the Pioneer Village which had hundreds of carved Jackolanters and scary stories in replica homes with reenactors. After you get your bearings at the visitor’s center – there are a few things I definitely think you should check out.
Walk the Salem Heritage Trail
Also in the Salem Visitor’s Center map, you will find your guide for the Salem Heritage Trail.
In about 2 hours you can knock out all the top sights to see in Salem, and pick and choose which attractions you want to go in! Once you get this out of the way, you can get a feel for this small walkable town, and really be able to dive into Salem. These were a few of my favorite spots on the Heritage Trail, but be sure to check them all out!
The Witch House
The Salem Witch House is one of the few remaining buildings directly related to the Salem Witch Trials.
One of the best things to do in Salem in October is visit the Salem Witch House, the only structure still standing with direct ties to the Witch Trials. This eerie yet fascinating landmark offers a glimpse into the dark history of 1692, set against the crisp, autumn backdrop of Salem.
This historic home, once belonging to Judge Jonathan Corwin, offers a hauntingly immersive dive into the 17th century and the witch trials era. Amidst the vibrant fall colors, visitors can explore authentic period rooms and learn about the superstitions and fears that fueled the witch hysteria.
It’s a compelling way to connect with the past and experience the mystique of Salem’s most notorious chapter, especially during the Halloween season when the town’s spooky spirit is at its peak.
The Friendship Of Salem
Visiting the Friendship of Salem is among the best things to do in Salem in October. This replica of a 1797 East Indiaman trading ship, docked at the Salem Maritime National Historic Site, offers a captivating look into Salem’s rich maritime history.
In the crisp October air, you can explore the ship’s decks, imagine the voyages it emulates, and learn about the sailors’ lives at sea during Salem’s trading heyday. It’s a unique opportunity to step back in time and experience the adventure and challenges of 18th-century sea exploration, all set against the backdrop of Salem’s scenic waterfront.
The Bewitched Statue
Including a visit to the Bewitched Statue is a must when visiting Salem in October. This charming statue, honoring the classic TV show “Bewitched” and its star, Elizabeth Montgomery, stands as a playful nod to Salem’s witchy heritage.
Situated in the heart of downtown, it’s a perfect spot for photos and a moment of light-hearted fun amidst Salem’s historic and sometimes eerie atmosphere. Visiting the statue adds a magical touch to any October trip to Salem, blending pop culture and history in an enchanting way.
Witch’s Burial Grounds
Exploring the Witch’s Burial Ground, also known as the Charter Street Cemetery, is essential for the best things to do in Salem in October. As one of the oldest cemeteries in Salem, it offers a solemn reminder of the town’s tumultuous past, including the Witch Trials era.
The cemetery is a place of reflection and history, where visitors can pay their respects and ponder the lessons of history amid the serene yet somber beauty of the ancient gravestones, all under the crisp, autumnal canopy of New England. It’s a poignant experience that connects deeply with Salem’s storied heritage.
Find the Leaves!
Salem in October means peak season for leaf peeping.
The leaves this year were a little slow to turn, so we decided to head north a little into New Hampshire and visit a few state parks up there! We were not disappointed. If you have a car this makes for a great morning trip!
There are a couple of ways you can figure out where the foliage is the best.
- Ask a local
- Check the local news
- Look at location tags on Instagram
- Use a foliage finder like this or this
Alternatively, you can skip all the work and take your own New England Fall Foliage Tour! There are quite a few that depart from Boston. You can check out my most recommended New England Fall Foliage Tours Here!
Sail on a Historic Schooner
There are two schooners in Salem during the summertime to early fall. The Schooner When and If and the Schooner Fame. Both are classic boats.
The When and If is General Patton’s actual schooner he had built and the Fame is a replica of an 1800’s privateering merchant schooner. We chose to sail on the When and If and did not regret it. The captain and crew were very kind and welcoming! Being a schooner bum myself, we had some mutual friends and were able to do some nerd-out schooner bum bonding.
Both schooners stop sailing once it gets too cold, so the earlier in October you visit, the more likely you are to be able to get a sail in! You can book a sail on the When and If HERE.
Go on a Ghost Tour
As I mentioned before, a ghost tour was at the top of my list while we were in Salem. I do ghost tours in almost every historic city I visit. It’s a great way to learn about some unique history in a fun and different way!
There are a ton of options on Viator! If a ghost tour doesn’t sound like fun, check out one of the history walking tours as well, you’ll learn so much more this way than if you never do one! This is probably the best way to get into the Halloween spirit when you are on vacation in Salem in October!
Shop till Ya Drop
Seriously, Salem has some of the most unique boutiques I have ever seen. From funky clothing, costumes, couture witch hats, all the metaphysical and occult goods you could want, wand shops, crystal shops, moon jewelry shops, you name it, there is something eccentric and quirky for you to get into while you are shopping in Salem.
During the month of October in Salem, Essex Street is lined with vendors of various crafts, all sorts of food (hot cider, yes please) and so much more!
Visit the Danvers State Hospital
Just outside of Salem is the town of Danvers, which actually used to be a part of Salem (they’re literally a 10-minute drive apart).
Here you will find one of the creepiest places – the Danvers State Hospital. This was a mental institution for many years, and while most of it has been torn down and turned into apartment complexes, the original facade and the cemetery still exist.
There is a great podcast on Lore Postcast about it which you can listen to here! (BTW, that’s not an affiliate link, I’m just actually OBSESSED with that podcast!) You can learn more about the history of the hospital here and about visiting the old Danvers State Hospital here.
Visit Gallows Hill
Also located in Danvers is Gallows Hill. This is the legit location where the 19 men and women were hanged on the accusation of witchcraft. It’s located right behind a Walgreens in a quiet neighborhood, so be sure to be respectful when you visit! You can find it on Google Maps here.
Explore the Rebecca Nurse Homestead
Another cool bit of history in Danvers is the Rebecca Nurse Homestead. Similar to the witch house, it is one of the few remaining buildings directly tied to the Salem Witch trials. The tour guide was extremely knowledgeable and gave us insight into the witch trials that nobody else had our entire trip. This is where it is located.
Food & Drink in Salem
Massachusetts is known for its superb seafood, great beer, and even better cider.
Some notable things to try while you’re spending some time in Salem:
- New England Clam Chowder
- Oysters
- Mass Lobster
- Local Craft Brews
- Local Craft Ciders
Here are a few of the amazing options for food & drinks that we LOVED while we were in Salem!
Finz
Incredible seafood & a great atmosphere right on the water! We ate here after our adventure on the Schooner When and If, sat outside, and stuffed ourselves full of the seafood platter.
Witch’s Brew
Again, right near Pickering Wharf and a great place to warm up and grab a cider and bite to eat! The perfect place to snack on a chilly day in Salm in October! (make sure you try the tuna melt!)
O’Neils
Fun late-night karaoke, beer, and a great atmosphere.
The Derby
Where we went to watch football!
The Roof
The only rooftop bar in Salem, worth the visit if it isn’t too cold. Great local beer and cider selection. Located inside Salem Hotel.
Rockafellas
This place is great for food or drink! A little more upscale, but with a fantastic cocktail.
Ledger
Several locals informed us this was the best brunch in town. Unfortunately, we missed it! I will definitely be going the next time I am in Salem!
Barnacle (Marblehead)
If you’re staying in Marblehead because Salem was just a little too out of your price range, definitely take the time to get dinner at the Barnacle, you will not regret it!
If you enjoyed this post & found it useful for traveling to Salem in October, leave me a comment to let me know! And don’t forget to save this post on Pinterest so you can find it later!
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Thank you for the great tips! I already booked some of your suggestions. Super excited!
awh yay! So glad to hear this!
Have you attended any of the October balls? 🙂
I have not, but they are on my bucket list! I am hoping to spend much more time in Salem in the upcoming years as I transition from living in Spain back to America!